Powered by Purpose Toolkit

Powered by Purpose is a free United Way of Central Iowa initiative to raise awareness about the importance of purpose in overall well-being and the numerous benefits of discovering personal and organizational purpose.

Everyone deserves the chance to explore their purpose and live authentically. We would like to invite you to help us share the opportunity for anyone to explore their purpose and embrace the journey to well-being! 

The Powered by Purpose Toolkit was developed for United Way of Central Iowa partners to help  promote the initiative in several ways: email, social media, newsletters, community boards, and more. With your help, we can all work together to increase our community's well-being by providing information and tools for discovering their "Why" for existing. 

Download the Powered by Purpose Toolkit below and help Iowan's find their purpose! 

Sign up for the Living On Purpose newsletter

 

What does the Toolkit include?

This toolkit contains materials in the form of web and print images, messaging and PR tools to promote the importance of exploring purpose. Download the toolkit and find Powered by Purpose and Powered by Purpose Speaker Series materials to promote this initiative. Sizes and descriptions of materials are included below. 

 

POWERED BY PURPOSE SPEAKER SERIES PROMO MATERIALS

 

Download Toolkit  

 

Logos

Powered by Purpose logos should be included in any promotional efforts for this initiative along with the United Way of Central Iowa logo. Please do not alter the logos in any way.


 

General Flyer

(8.5”x11”) - The general flyer provides highlights, statistics and benefits of purpose. The flyer can be emailed or printed to display in high-traffic areas, such a community board or a lobby counter. 

Powered by Purpose_General Flyer


Program Highlights Flyer

(8.5”x11”) - This flyer specifically highlights the Powered by Purpose program with more details  on all the resources that are available and a link to the Speaker Series web page. The flyer can be used in email or print. If emailed or used in newsletters, it links directly to the Powered by Purpose website within the document.


Powered by Purpose_Informational Flyer


Poster 

(11"x17") - The poster raises the question of "Why" people exist and directs viewers to the Powered by Purpose website for more information. It is intended to to promote the exploration of personal purpose.

Powered by Purpose_Poster 11x17


Social Media Graphic 

(1080x1080px) - This gif can be used for social media posts or on websites. It is best used with a link to the Powered by Purpose website or with a post about opportunities available through Powered by Purpose.

Powered-by-Purpose_Who-are-you_GIF

 


Newsletter Banner

(600x300px) -  The newsletter banner can be used on a website or in newsletters to promote Powered by Purpose or to accompany a newsletter article (we also provide a sample short article on Powered by Purpose that can be customized to work for your audience.)

Powered by Purpose_Newsletter General Banner

 

 


Web or Newsletter Banner #1 

(600x200px) -The newsletter banner can be used on a website or in newsletters to promote Powered by Purpose or to accompany a newsletter article (we also provide a sample short article on Powered by Purpose that can be customized to work for your audience.)

Powered by Purpose - Newsletter Web Banner

 


Web or Newsletter Banner #2

(600x200px) -The newsletter banner can be used on a website or in newsletters to promote Powered by Purpose or to accompany a newsletter article (we also provide a sample short article on Powered by Purpose that can be customized to work for your audience.)

Powered by Purpose - Newsletter Web Banner2

 


 

Speaker Series Social Media Graphic

(1080x1080px) - The Speaker Series social media graphic can be used to promote upcoming speakers. It is best used with a link to the Powered by Purpose Speaker Series page or with a description of an upcoming speaker and link to registration.

Powered by Purpose - Speaker Series In-Feed Image 1080x1080

 


Speaker Series Web or Newsletter Banner

(600x200px) - The Speaker Series web or newsletter banner can be used to promote the Speaker Series. It can be used as a stand-alone ad or in conjunction with an article about the speaker series or upcoming speaker.

PbP_SPEAKER SERIES_Banner

 



For any questions about Powered by Purpose, contact Erin Drinnin
erin.drinnin@unitedwaydm.org | 515-246-6518

 

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